I'm a single Canadian mom of two girls, living on the beach in Mexico.

During the pandemic, I moved to Mexico with my husband and two babies to be closer to my mom. I thought it was the start of a new chapter.

Instead, it became the season that changed everything.

My marriage fell apart.

My mom had a stroke and was diagnosed with Alzheimer’s.

And almost overnight, I went from feeling secure to feeling completely lost.

I was navigating single motherhood in a foreign country.

I didn’t have a stable income.

I didn’t have a clear plan.

What I did have was a laptop, a deep need to rebuild my life, and a quiet voice inside telling me I was meant for more than just surviving.

So I started small.

I began designing templates and digital graphics and listing them on Etsy — not because I had some big strategy, but because I needed something that was mine.

Something I could build from anywhere.

Something that could give me stability.

Something that could give me freedom.

And something unexpected happened.

I fell in love with the world of digital products.

Not just selling them — but creating them, branding them, and helping other women realize they could do it too.

Because I realized I wasn’t the only woman feeling stuck, overwhelmed, or unsure where to start.

So many of us

feel behind,

want more flexibility,

crave financial breathing room,

and need something that actually fits into our real lives.

That’s why I built Pretty Digitals.

Not just as a shop — but as a space where women can create, grow, rebuild, and step into their new chapter.

Pretty Digitals is for the women who feel stuck, overwhelmed, or lost in the noise — the ones trying to build something for themselves while juggling real life, kids, responsibilities, and days that disappear before they even sit down.

I created this space to give you what I wish I had when I started:

Branding that makes you unforgettable.

Digital product tools that save you time.

Simple systems that actually work — even with a full, messy, beautiful life.

If you want a business that feels aligned, achievable, and truly yours…

you’re in the right place.

I’ve helped over 10,000 women on Etsy build brands they’re proud of, and I’d love to help you do the same — without the stress, burnout, or pressure to be perfect.

I’m so happy you’re here.